Business Process Outsourcing News and Information

Hero Mindmine, the sister wing of Hero Cycles, the largest selling cycle brand, mostly rurally, also entered into outsourcing bandwagon few years ago. Normally it does outbound sales calls to US and UK customers. It also opened spoken English training institutes for call center wannabes (those who are not fluent in English, rejected by BPO HR already in the first round). Such is the overwhelming power of BPO in India that, Hero Mindmine, otherwise a not to be respected brand other than rural cycle segment, now boasts of clients like Accenture, ABN Amro, Wipro-BPO and Progeon. Now the group plans to enter the Middle East with new spoken English academy.
 
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