
To spruce up the bottom-line and to cope up with the rising rupee which is eating into their profit margins,
So, be it Infosys BPO, Zenser, TCS or Patni, everyone will deploy their marketing wing to get contracts in the hotspot KPO fields like engineering and design, basic data search, integration and management and biotech & pharma.
Analysts feel that blending KPO projects with BPO ones strategically can be proved a good way to supplement the balance sheets.
Infosys BPO’s 9% of business comes from knowledge processes.
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