US and UK newspapers jobs have already started traveling to offshore- mainly to India. Reuter has been doing that for last couple of years, Thomson followed it later. Some time ago there was much hue and cry when one small media company, Pasadena.com planned to outsource local news covering jobs to India. The owner posted a job ad on one of the classified job sites. US media took it from there and the poor fellow received so much negative publicity that he dropped the idea altogether.
Now, I read this news about how pre-press and advertising services for print and online media companies are being off shored. In other words, some companies from India and Philippines are providing ad production services to newspapers and graphic arts professionals.
Now the outsourcing of advertising production is drawing wider attention. In the past year-and-a-half, several dailies have transferred that function to overseas outfits, mostly with offices in India.
There are several forces motivating newspapers to move their ad production work offshore. Foremost is the dire need for cost savings. The wiring of the globe for high-speed Internet access, coupled with the growing familiarity of letting foreigners do work once handled stateside, have come together in a common business strategy that has piqued the interest of publishers. Link
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