Branding Archives

Jan10
India favorite outsourcing destination for UK comapnies: Survey
India has emerged as the most favorite outsourcing destination in UK. India’s outsourcing organizations have been rated highest in terms of satisfaction, service delivery by UK’s public and private sector firms. Outsourcing advisory firm, EquaTerra,  in its report ‘outsourcing Service...
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Dec17
What outsourcing clients want??
If you think outsourcing clients are only bothered about curtailing cost and spruce up efficiencies, you are mistaken. In the recent past more and more outsourcers instead of cheap service providers are pitching themselves as partners in the crime….as in... Continue Reading
Nov29
Outsourcing and brand management
Public Relation agencies for companies that outsource in varied levels find it difficult to manage the brand for their clients. Why it's challenging to maintain outsourcer’s brand image? Broadly because the third party or the service providers can provide inconsistent... Continue Reading
Nov 8
Outsourcing makes building brands easier
I am sure they are talking about positive brand building. Sure they are. However, on some occasions some heavy duty brands from US and UK actually reversed the outsourcing services and get them back at their home ground. There are... Continue Reading
Oct16
Difficult days ahead for Indian outsourcing companies
Last quarter result of India's outsourcing, IT and software services companies are not overwhelming. Its kind of mixed bag. Though firms have reported financial profits but somehow lost the future vision and goals in the awake of hurdles like:  1.Indian... Continue Reading
Oct 2
Country can not be a parameter to select an outsourcing vendor
I thought of wiritng something in my blog after reading this:  Selecting an offshore services provider based primarily on the country in which it is located is a bit like choosing a car based on the fact that it has... Continue Reading
 


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Pirate Day: Opportunities for brands to bank on
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Rupee vs dollar: What infosys is up to?
Wipro to set up software center in Atlanta, to recruit from Georgia college & universities
Archie gets friends with Raj Patel. The out-raj-ous behavior sketch is outsourced from India
Forrester recognises Wipro for its services
List of 9 reasons why China will overtake India in outsourcing
Farewell, Peter Parker, namaste, Pavitr Prabhakar
Infosys ranked #1 in strategy: Forrester Research
HSBC accused of deliberate first and second rated customer sevrice
Bacolod City will be an outsourcing hub: City councilor
Amtex to enter outsourcing arena
Rockwell Collins: $175 million deal for HP
Philippines, Russia getting hold of India
BPO priority sector in South Africa
Outbound sales outsourcing: SCi gives good return to Eircom
ICICI OneSource is now First Source Solutions

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